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packaging

a piece of Greece

Souvenirs are an important part of the holiday mood. With this in mind, we created a collection for “Ouzo Mytilene”, a traditional Greek alcoholic beverage, so that everyone can have a “piece of Greece” with them.

The general idea was to define souvenirs as an object of high aesthetics, overthrow folklore stereotypes, and introduce a new identity. The style of illustration, although inspired by ancient black-figure vessels, maintains an alternative and vibrant aesthetic code. Thematic and color code is closely related to tradition and culture.